12.06.07

 
bottoms up.
contributed by toni kervina.
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before you wrap it up, dress it down at the flatiron's newest lingerie boutique journelle, opening friday.

journelle has you covered. well, your hiney anyway. it will house more than 40 brands of sexy underthings. didn't find what you want under the christmas tree? cash in the gift cards and pick up balconnet bras and boy shorts from cosabella, araks, elle macpherson and huit. from the functional femme to the lace lover, owner claire chambers wanted to create a mod take on traditional lingerie shopping. we hope this means nary a yellow tape measure will be in sight. journelle means "daily" en français, but we're not talking days-of-the week underwear here. sophistication, quality and plenty of negligées reign at this underwear mecca. [cont'd below]

stop looking like a yeti and dare to bear that derrière.


journelle
3 east 17th street
at 5th
212.255.7800


www.journellenyc.com
 
     



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