JIB: Claim Your Favorite People, Places,
Products and Events Around the World.
Reviewed by: Fabiana Santana
Alife is a lifestyle concept based on and in downtown New York City. It is focused on art and creativity with a strong penchant for originality, even if that means stealing it. Alife’s mission is to showcase, elevate and perpetuate the downtown culture from which it is born. Alife cannot be defined by one cultural movement alone. Alife is art.